Scientific Games Wins Two Major Honors at the 2026 Gaming Intelligence Awards

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Scientific Games Wins Two Gaming Intelligence Awards for Innovative Lottery Games

Scientific Games has earned two major honors at the 2026 Gaming Intelligence North America Awards, with games developed alongside the Massachusetts State Lottery and the Pennsylvania Lottery recognized for their innovation and performance.

The company's $500,000 FRENZY scratch-off game won Lottery Game of the Year, while THE GUS® GAME SHOW received the iLottery Game of the Year award.

The Gaming Intelligence Awards have recognized outstanding companies and innovations in regulated gaming since 2015. In 2026, the awards introduced a dedicated lottery category to highlight achievements across the industry.

Massachusetts Lottery's $500,000 FRENZY Delivers Strong Sales

Developed in partnership with the Massachusetts State Lottery, $500,000 FRENZY offers a fresh take on traditional scratch-off games.

Priced at $50 per ticket, the game features 50 top prizes of $500,000, giving players multiple opportunities to win its headline prize.

The game also includes several other features designed to keep the experience exciting:

  • Instant-win prizes of $100, $500, and $2,000 through Fast Cash.
  • Multipliers of up to 500X.
  • Ten second-chance drawings.
  • Up to 38 chances to win.

Its eye-catching design uses fluorescent colors, premium metallic silver inks, and holographic elements to stand out at retail locations.

Launched on May 12, 2026, $500,000 FRENZY generated more than $108 million in sales in less than 16 weeks, highlighting its strong early performance.

Massachusetts Lottery revenue helps fund unrestricted local aid for cities and towns across the Commonwealth. Online lottery sales also support grants for early childhood education and care.

Pennsylvania Lottery's THE GUS GAME SHOW Wins Digital Recognition

Scientific Games also scored a major win with THE GUS GAME SHOW, an online instant lottery game created with the Pennsylvania Lottery.

The game gives GUS, the Pennsylvania Lottery's familiar mascot, his first starring role in an online lottery game. It brings his personality to a colorful, energetic game-show setting designed specifically for digital players.

Since launching on April 21, 2026, the game has delivered impressive results.

Key performance highlights include:

  • Sales performed 50% above the benchmark during the first month.
  • Sales remained more than 25% above the benchmark after 17 weeks.
  • Unique player numbers stayed 10% to 20% above the benchmark after 17 weeks.

These results demonstrate how recognizable characters and creative digital experiences can help lottery games attract and retain players.

The Pennsylvania Lottery supports programs that benefit older residents throughout the state.

Scientific Games Highlights the Power of Collaboration

Matt Lynch, Chief Player Experience Officer at Scientific Games, said the awards reflect the value of combining creative game design, player insights, and engaging storytelling.

He also congratulated both lotteries, highlighting how the Massachusetts game introduced a different approach to scratch-off prize structures while the Pennsylvania game brought a popular mascot into the digital lottery space.

According to the company, these partnerships demonstrate how innovative ideas can translate into strong results while supporting programs funded by lottery revenue.

About Scientific Games

Scientific Games is a global provider of lottery games, digital gaming products, technology, analytics, and services for government-sponsored lottery and sports betting programs.

The company works with 150 government-regulated lotteries across 50 countries. Its offerings include instant games, digital lottery platforms, mobile apps, retail technology, and player loyalty programs.

Founded in 1973, Scientific Games focuses on innovation, security, and partnerships to help lotteries improve performance and deliver funding for public programs.

GUS® is a registered trademark of the Pennsylvania Lottery.